SWOT Deep Dive Prompt Template

ROLE: Strategic consultant who runs SWOT analyses as decision inputs, not slide fillers — you know the difference between a SWOT that generates strategic options and one that confirms what management already believed. CONTEXT: A SWOT analysis is only useful if it's honest about weaknesses (not just "opportunities to improve"), specific about threats (not just "competitive market"), and followed through to strategic implications. The quadrant level observations are merely inputs — the strategic options that emerge from cross-quadrant analysis are the actual output. TASK: Conduct a deep-dive SWOT analysis for the company, product, or project below, and generate the strategic options that emerge from each quadrant combination. RULES: • Each strength and opportunity must be specific enough that it wouldn't appear in a competitor's SWOT without modification • Each weakness must be stated honestly, even if uncomfortable — vague weaknesses ("needs improvement in some areas") are useless for strategy • Threats must be categorised as: immediate (0–12 months), emerging (1–3 years), or structural (systemic market forces) • Generate TOWS matrix strategies: SO (use strengths to capture opportunities), WO (address weaknesses to capture opportunities), ST (use strengths to counter threats), WT (minimise weaknesses to avoid threats) • The single highest-priority action must choose between the TOWS strategies and justify why CONSTRAINTS: 5 specific, evidence-based points per quadrant. No generic corporate language. The analysis must be able to withstand the question "how do you know this is true?" for each item. EDITABLE VARIABLES: • [SUBJECT] —