Podcast Pitch Prompt Template
Write a compelling podcast guest pitch that gets replies — personalised, concise, and clearly positioned around audience value.
The Prompt
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How to use this template
Copy the template
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Replace anything in [BRACKETS] with your specific details.
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Why this prompt works
The rule that audience value proposition comes before credentials flips the conventional pitch structure and is the single most effective change. Hosts don't book guests to help guests — they book guests to serve their audience. Pitches that demonstrate this understanding immediately stand out from the 95% that don't.
Tips for best results
- Listen to the last 3 episodes before writing the pitch — note what topics the host returned to across episodes, those are the areas they're most interested in exploring further
- Reference a guest's quote or a point from a specific episode that sparked genuine thinking for you — fabricated references are obvious and immediately torpedo your credibility
- Follow the host on social media and engage meaningfully with their content for 2 weeks before pitching — a warm lead converts at 5x the rate of a cold email
- If you don't get a reply after 7 days, send one follow-up with a new episode angle — the right pitch at the wrong time often needs a second knock