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Cohere Prompts for Customer Support

Cohere Command R+ is widely used in enterprise customer support automation — particularly for building RAG-based support chatbots that answer from your knowledge base. Its retrieval capability ensures responses are grounded in your actual documentation.

8 copy-paste ready prompts — optimised for Cohere.

8 Cohere Customer Support Prompts

Customer Complaint Response

Write a customer support response to this complaint: [paste complaint]. Brand tone: [tone]. Company policy on this issue: [policy if applicable]. Response should: acknowledge the frustration, take responsibility (without admitting legal fault), offer a concrete resolution, and close with a genuine goodwill statement. Under 150 words. No corporate jargon.

Refund Policy Explanation

Write a clear, empathetic explanation of our refund policy for a customer who is unhappy that their request was denied. Policy: [paste policy]. Situation: [customer's specific situation]. The response should: explain the policy in plain language, acknowledge why this is frustrating, offer any alternative goodwill actions available, and close constructively. Avoid defensive language.

Knowledge Base Article

Write a help centre article titled '[article title]' for [product name]. Target reader: [user type]. Include: a 2-sentence intro explaining what the article covers, step-by-step instructions with numbered steps (each under 30 words), screenshots or UI element references in [brackets], a troubleshooting section for the 3 most common issues, and a 'Was this helpful?' note at the end.

Escalation Script

Create a customer escalation script for support agents handling [type of situation: payment disputes/data issues/service outages]. The script should cover: how to open the conversation, what to say to acknowledge severity, the steps to take in the system, what to offer the customer, how to set expectations on resolution time, and closing language. Keep each script section under 3 sentences.

Proactive Outreach Message

Write a proactive email to customers affected by [issue/outage/delay]. Tone: transparent and accountable. Include: clear statement of what happened, impact on the customer, what we've done/are doing to fix it, what the customer should do (if anything), compensation or goodwill offer if applicable, and a direct contact for further questions. Under 200 words.

Onboarding Welcome Email

Write an onboarding welcome email for new customers of [product/service]. Goal: help them get their first value quickly. Include: personal greeting, one concrete 'quick win' action to take today (with a button/link), 2-3 key features to explore, a link to [help center/getting started guide], and an invitation to reply with questions. Tone: [tone]. Under 250 words.

Churn Save Response

Write a response to a customer who has just submitted a cancellation request, citing [reason: price/missing feature/switching to competitor]. Goal: offer a retention path without being pushy. Include: acknowledgement of their reason, a targeted offer or solution that directly addresses their concern, and a clear opt-out if they still want to cancel. Do not grovel or over-promise.

FAQ Generator

Generate 10 FAQ questions and answers for [product/service] aimed at [customer type]. Questions should address: common pre-purchase objections, top post-purchase confusions, pricing and billing questions, troubleshooting basics, and account/access issues. Each answer should be under 80 words and direct. Format as Q&A pairs.

Tips for using Cohere for Customer Support

  • Cohere is the most popular choice for enterprise RAG-based support chatbots — answers grounded in your knowledge base
  • Index your full knowledge base with Cohere's retrieval and let it answer support queries from your actual documentation
  • Cohere Command R+ is specifically optimised for RAG use cases — use it over Command R for support applications

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